More views of Main Street in the early 1960s. The Insurance Company of North America was one of the main sponsors of Disneyland, holding this site from 1956 until 1982. One of the reasons most people remember the company at Disneyland is that they sponsored the give away guide books you would receive when you entered the park. They also published some of the most colorful images on their series of ads in Life and Look in the late 1950s. Their strongest tradition at Disneyland was to have visitors sign a book for each state the visitor came from. The books had millions of signatures.
For those who love signage and the Windows on Main Street, here is a close up post for the Plaza School of Art honoring Herbert Ryman, John Hench and Peter Ellenshaw.