Sunday, January 21, 2007

Views of Insurance Company of North America Disneyland

More views of Main Street in the early 1960s. The Insurance Company of North America was one of the main sponsors of Disneyland, holding this site from 1956 until 1982. One of the reasons most people remember the company at Disneyland is that they sponsored the give away guide books you would receive when you entered the park. They also published some of the most colorful images on their series of ads in Life and Look in the late 1950s. Their strongest tradition at Disneyland was to have visitors sign a book for each state the visitor came from. The books had millions of signatures.

For those who love signage and the Windows on Main Street, here is a close up post for the Plaza School of Art honoring Herbert Ryman, John Hench and Peter Ellenshaw.

4 comments:

Major Pepperidge said...

In the rediscovered "Disneyland '59" show, Art Linkletter stands in front of a large, beautiful map of Disneyland (I think this was during one of the Kodak ads)...was that map in the Carefree Corner?

Matterhorn1959 said...

Major- The map is at the Kodak Camera Center as Kodak was the main sponsor of the telecast.

Major Pepperidge said...

Well, that makes sense!! Wonder what ever happened to the map, as it was huge. I'd hate to think that it was destroyed!

Sorcerer Mickey said...

Thanks for the shots of the INA Carefree Corner. You will find some other vintage photos as well as a bit of further history at my Carefree Corner page at Sorcerer's Workshop.org:
http://sorcerersworkshop.org/carefreecorner.shtml