One of the best methods of determining when souvenirs were sold (and also which souvenirs are out there...) are the various mail order catalogs published by Disneyland. This catalog features many great souvenirs including a nice line of T-shirts, some great pieces of jewelry, classic toys and a full listing of the Strombecker models. Some great souvenir ideas include purchasing ticket books or buying the Story of Walt Disney written by Diane Disney Miller.
The three little pigs parading as part of the Christmas Holiday Parade in 1964. The pigs kind of look like they just woke up with scrunched faces that look like they have been sleeping on their side...you know when you wake up with an imprint of the seam of the pillowcase on your forehead. In the background is a giant doll character. The parade looks like it was fun to watch.
A great view of Castle Rock on Tom Sawyers Island. A large group of guests are climbing to the top via the narrow staircase. The natural playground was quite a draw. I wonder if the knew Pirates would one day raid the island and take it over.
Gently down the Rivers of America. The only ride that requires full participation of guests is the Indian War Canoes (now renamed the Davey Crockett Explorer Canoes.) This looks like it a was a chilly day to be out on the water, December 1964. My favorite rower is the boy in the white jacket dragging his paddle in the water.
Looking at the pictures of today's souvenir, you would think that this is a model kit blog. However in late 1955, Monsanto plastics promoted toys made out of plastic. The promotion was a contest to write a fourth line to a jingle extolling plastic used in toys. The winner would win a family trip to newly opened Disneyland. I have seen the contest slip by itself, but usually do not see the box and toy. Also the sticker on the front of the box is nice with the castle graphic. Even if you did not win the grand prize of a trip to Disneyland, many of the other prizes are nice.
Somewhere in this dark image is the Swiss Family Treehouse. The crowd wraps around the tree walking up the steps and even outside into Adventureland. I was not able to correct the image when I played with the brightness controls. Maybe I should send it to Major Pepperidge so he can do his magic.